Metrological Measurement Room and Physical Laboratory: The New Spaces at the San Piero Site

For a few months now, our San Piero in Bagno site has expanded its spaces thanks to the creation of the Metrological Measurement Room and the Physical Laboratory. The goal is to constantly improve daily work and to do so in a “tailor-made” environment.

This space, together with the Laboratory, will support ensuring the utmost precision and reliability of our earthmoving machines.

How and why was the idea for the metrological room born?

Among the reasons that led us to create the metrological measurement room are the pursuit of continuous improvement, technological innovation, and sustainability, in line with the “Breaking New Ground” principles of CNH Industrial.

Among the objectives we set ourselves:

  1. Precision and Reliability:to ensure that all measurements and analyses are carried out with the utmost precision, using equipment and methodologies that comply with international standards. To verify that our measurement systems, including assembly equipment, are reliable and traceable.
  2. Quality and Continuous Improvement: to ensure a constant improvement of measurement and analysis processes, based on feedback, performance review, and innovation.
  3. Metrological or Laboratory Controls: to carry out rigorous checks, where required, upon receipt of goods, for the approval of direct material supplies, as well as to provide support for diagnoses on the materials used by our machines, both preventively and reactively, all in compliance with ISO9001:2025.
  4. Sustainability: to adopt sustainable practices that minimize the environmental impact of laboratory operations and the measurement room.
Sala Metrologica attrezzature

The introduction of the metrological room responds not only to specific objectives but also to a series of quality strategies

  • Resource Management: by referring to a specific space, we ensure that all resources, including measuring equipment and laboratory devices, are available, maintained, and calibrated regularly. On the other hand, we are committed to ensuring that personnel have the necessary skills through continuous training.
  • Control and Monitoring: to implement control and monitoring systems to constantly evaluate and improve the performance of measurements and analyses. To use measuring instruments calibrated or verified according to international standards.
  • Work Environment: to create and maintain a work environment suitable for precise and reliable operations, including temperature, humidity, and cleanliness control.
  • Collaboration and Communication: to foster a collaborative work environment where effective communication and teamwork are encouraged and valued.
Sala Metrologica attrezzature qualità

The commitment of the Sampierana Management is to provide the necessary resources to support continuous improvement and promote a quality-oriented work environment. In the coming months, the opening of the metrological room will be officially announced, an opportunity to inaugurate the result of this teamwork together.

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Piernicolò and the world of Spare Parts

We’re a company within the company, I think it’s fair to define us as a sort of first aid, available to the dealers who contact us

The cafeteria building also hides a part of Sampierana-branded offices, perhaps those that are usually glanced at less or that are sometimes easier to forget. Right behind one of those doors, however, there are other faces, other stories, and other hands at work, those of Sampierana-branded Spare Parts.

Today we give space to them and to a particular name, that of Piernicolò, who has been working at Sampierana since 2019.

From Sicily to San Piero. How did your adventure at Sampierana begin?

My adventure at Sampierana began on May 22, 2019. I started as a worker unexpectedly, thanks to a meeting at my school with the founders of Sampierana who were visiting to select new personnel. After the in-person interviews, which were fortunately positive, I was contacted. Initially, I was hesitant because I had chosen the Faculty of Literature at University and was doing very well, but when the call came, I decided to go.

Once I entered the company world, I became passionate about Sampierana, its products, and also the people, day after day. I have been working in the spare parts team since September 26, 2022.

Tell us some more details about the spare parts team. During the purchase process or a simple request from the customer, when does your team come into play?

Over the years, a spare parts portal was developed on the initiative of the insiders because managing order entries by phone or email had become obsolete (once the orders were taken by phone, all phases were organized: purchase, management, packing, shipping) both at a “practical” and documentary/management level.

The development of the spare parts portal took place after a great deal of coordinated work with some colleagues from the technical office and the IT office. To date, the spare parts portal is a tried and tested reality and is constantly being innovated.

The team, composed precisely of both white-collar and blue-collar workers, follows all phases as if it were a micro-company: Purchasing, warehouse management, order/stock management, shipping, and invoicing in almost complete autonomy.

When the customer places an order, it is first supervised and authorized by us, after which our warehouse worker can already see it on the handheld device and manage it following the locations and stock levels up to packaging.

The team manages an average of over 15,000 shipments per year between sales and warranties. This translates into an indispensable service for over 300 Eurocomach dealers worldwide who can normally be served within 24/48 hours of order confirmation.

Also for the entire CNH market, closely linked to our warehouse for the supply of their stocking warehouses in Modena and not infrequently shipments to the USA.

Have you had a drop in requests in recent months?

When there is a drop in machine sales, spare parts become even more indispensable than they already are. We are a sort of first aid in our world.

How many people work in your team?

In total, there are five of us. There is Alessandro, who, in addition to being the department coordinator, manages all orders coming from the web; Nicola, who manages purchases; and myself, who handles everything related to customer support, therefore strictly sales. Letizia, who provides support to Alessandro and follows the complex CNH dynamics.

Then there are our warehouse workers: Matteo, Arianna, Edgar, Antonio, Francesca, and Luca (who shuttles between us and Attachments).

Do you have KPIs as a team, how is your work measured?

It’s all based on the here and now, we move based on daily requests.

Do you also provide consulting to the customer when they request a spare part?

Normally, the customer can place the order independently, but my role also includes this.

How does contact occur between you and the customer who needs a spare part? If, for example, there is a problem on the portal, who provides support?

For any sales-related need, I remain the point of contact for our dealers worldwide. At the moment, there is no direct contact of mine on the portal, but you know that now that I think about it, it’s not a bad idea? To date, they call the switchboard or send an email to infosampierana@cnh.com, and then they pass on my contact or it is forwarded to me immediately.

So, you also collaborate a lot with the After Sales team?

Absolutely! We manage all their shipments; the collaboration is one of absolute synergy. As Henry Ford said, “The first car is sold by the sales department, the others are ‘sold’ by after-sales service.” I don’t want to diminish the work of our sales team, but simply to emphasize ours, just to be clear!

You told us that you had enrolled in the Faculty of Letters, but once you entered the Sampierana world, you were able to train and find your way. What are the skills for those who want to approach the spare parts sector?

Ideally, it would be good to already know the machines, or at least have a general idea, strictly speaking about my job. Regarding our team, however, we have shown that the necessary skills are many and each of us can contribute even without prior experience; the important thing is to be flexible, dynamic, and predisposed to teamwork.

We say goodbye to Piernicolò with the promise to come back more often to knock on the door of the spare parts team, sometimes a few more steps are enough to shorten the “physical” distances from one office to another.

From concept to design, here’s how Eurocomach machines are born. The voice of Luca

Eurocomach excavators strike the attention of our customers not only for their technical capabilities but also for their design and shape.

Eurocomach’s 3D models give an initial idea of the machine that will be presented to the customer and are among the materials most requested by our dealers themselves.

Luca, designer planner, is the hand that gives life to our 3Ds, the Eurocomach-branded ones and the customized ones requested by our customers.

We interviewed him to learn more about his work and how a Eurocomach machine is created starting with the design project.

When does your adventure in Sampierana begin?

I started working for Sampierana in an external studio in 2012. At first, I was in charge of 2D drawing and we were the company’s suppliers for the realizations of the design part.

Then in 2014 I was hired at Sampierana and started working here with the support of Massimo Barchi, who is our reference as head designer and responsible for freehand sketching. I would receive the pencil sketches and turn them into reality through 2D.

Since I have been here, I have not always done machine design, but I have still had tasks related to research and design dynamics.

How many of you are currently involved in machine design?

This aspect, to date, is my sole responsibility.

Come si svolge il tuo lavoro?

I give a practical example. The salesmen choose a model to be relaunched, which is better performing than in the past: for example, compared to an old model, the new one may be equipped with ventilation for the inside of the cab, air conditioning, a specific triple arm, modification to the vents that shoot little air. This is also developed on the basis of customers’ requests.

All these requests are passed to me, or rather to my manager, Fusai, and from there a series of outline studies begin.I try to figure out together with colleagues how to make these features real and concrete.

In this work we share tasks to finalize the project.

In addition to design skills do you also have engineering skills?

Not me, I came from a vocational school where I learned 2D. However, the outside studio experience helped me build a solid experience on multiple fronts as well. Precisely because my role is more related to drawing, this is still then passed on to one of our people with engineering skills to intersect with design needs.

Since CNH has been around, do you feel that you have learned anything new? .

I have noticed that since we joined we have also given space and attention to component management, to making carpentry as simple as possible.

Once you’ve made the model of the machine in three-dimensional format, does the production of the model begin?

No, they start the prototypes. When we finish designing the whole machine we go to the prototypes to see if there are any problems, if we need to update the 3D model. Eight nine machines are assembled on the line to see if production side works and then done those we start mass production.

In my role I go to prototypes very little, because there is a fixed support there with a dedicated person who works alongside the workers and explains the various details to them.

Before making prototypes I do renderings and also design stickers for the Eurocomach department.

In your position, do you have a way to relate to other offices as well?.

The scale that follows my work starts from the commercial and corresponds to commercial, project manager, and design. So I interface more with commercial and buyers and, often, with spare parts for optional components.

Next goals?

As a next step, I would like to design wheel loaders as well.

Angelica Sampierana attachments

The voices of Sampierana Attachments: Angelica

When did your journey begin in Sampierana? .

I joined the company in 2021 and for six months I worked in reception, welcoming customers and providing support for various requests.

In December 2021, Mattia, my current manager, asked me if I would be interested in working specifically in the attachments sector. An opportunity that I immediately grabbed with enthusiasm and a desire to get involved.

How was the change? Did you find yourself in difficulty at the beginning?

I had a very soft start. From April 2022, I became a permanent figure on attachments, initially in a backoffice role and then in a commercial role.

When the previous equipment sales manager resigned, my colleague Paola and I took over the reins of this part of the business. I for Italy, she for Spain.

From October 2023 I started visiting customers and getting to know them in person.

Have you been able to train yourself on earthmoving equipment?

I slowly built up new knowledge of equipment. The equipment department was always a mixed backoffice, the English and German market followed Paola.

I also studied at home to be independent. I wasn’t required to have the technical knowledge when the old salesman left, but I was lucky enough and also willing to become passionate about the sector. When you study something that you like and are interested in, it happens.

I had already got to know some customers in reception and a human relationship had been established. My first contact with them was born in that context and it served me well to practise patience and assertiveness towards the customer.

Angelica Sampierana attachments

As with the other colleagues, a question arises spontaneously and necessary: did you find it difficult to be accepted or to gain credibility in a sector that is still purely male?

When I moved on to attachments and became, like other colleagues, an important point of contact, it wasn’t easy, but little by little I won them over. Even this type of change takes time. Now there is a good relationship of trust with my clients and colleagues.

Have your university studies been important in this career path?

I studied languages and translation, a branch of the Faculty of Languages ​​for Corporate Communication. I don’t feel too far from what I studied, especially since CNH arrived.

During my university years I studied in Spain and worked for six months in England, I stayed there for a few months. I worked for an agency for several airlines and was responsible for carrying out pre-employment checks for all flight staff. I translated their contracts, talked to them on the phone. The work in England was a piece to get here.

Spain, England and then Romagna again and not just any place, but the one where you were born. What did coming back here mean for you?

From my town you travel more towards the city than towards the hills. I came back by choice, even when I left I knew that, at some point, I would return here. On a personal level I have built a network of friendships with colleagues, on a work level I feel gratified and I have a job that allows me to travel all over Italy. In England they had asked me to stay, but I was sure I wanted to return.

What is one of the difficult aspects of your job?

The possibility of making mistakes if you are not technically prepared. The world of equipment is very broad and above all we are very dynamic, we often re-evaluate our suppliers and also the types of equipment, therefore, it is important to always be on top of things.

Angelica back office Sampierana

Another adventure will begin soon for you, that of motherhood. In the reality of Sampierana, however, it is quite common to come across women’s bellies in the corridors. How did you experience this change in relation to your work?

When I found out I was pregnant I was afraid to show my belly. Instead, my clients surprised me first: they ask me how the pregnancy is going, how I’m doing and then I was supported by my colleagues and my manager who fought every day to allow me to continue doing the job I love without problems or doubts.

What would you suggest to those who want to enter the sector?

To keep curiosity alive, because in this sector it is the drive that leads you to learn. If you are curious you learn and if you learn you have fun.

Milaydis Eurocomach

Eurocomach’s technical assistance: Milaydis’ growth path

There is a lot of traffic on the Cannes seafront, as often happens between 14 and 25 May when the Film Festival kicks off. Among the cars queuing up, remotely connected, is Milaydis, on a trip to France with the Eurocomach After Sales team, ready to tell us about her career and life in the company.

Milaydis Cabrera Eurocomach testimonials

How did the experience in Sampierana start? .

Shortly after I finished my studies, in June 2022, while working in San Marino. My Graduate address was Law, Tax and Economics and I dealt with finance and administration in the company. When I received the call to join Sampierana I thought it was an opportunity to return home to San Piero. Initially I entered administration, then, after a short time, other doors opened.

Are you referring to the possibility of joining the After Sales team?

Yes exactly. Gianni, manager of the After Sales team, shortly after my arrival in the company was looking for staff capable of speaking multiple languages. I had worked in hotels in Romagna for twelve years and had practiced French, English and Latin American languages. I immediately took the opportunity and from there others opened up: this role allows me to travel a lot, even abroad, and it is one of the aspects that I love most about my job. Like the possibility of always learning something new.

Let’s talk about this. What drives you to become passionate about the technical work of After Sales every day?

I have always wanted a dynamic job and here I found it. It’s not just about traveling, but also about being in contact with clients. In administration this doesn’t happen, you have more to do with numbers, while in our team customer contact and support are fundamental.

However, your training and even previous work experience were not linked to the world of excavators. How did you manage to build your training?

Thanks especially to Gianni, my manager. I took courses on engines, in particular Yanmar and Kubota which are our engines. I have explored the commercial world, therefore the functions of the machines, their potential based on the customer’s needs, in the field, following the others on the team and putting everything into practice when there is direct contact with the customer. For the more technical knowledge of the machines, at the beginning I was self-taught and the help of Maria Laura, the first of us to join the team, was very important.

What was the most difficult part of this ongoing training?

Being able to transport this knowledge from Italian to other languages, in particular English, French, Spanish. I have recently also been following Northern Europe with Denmark, Sweden and Poland and for this reason English is always the reference language.

The After Sales Team deals with technical assistance, but also with continuous training on Eurocomach models with courses aimed at dealers. Are you also involved in this training?

The courses help me improve precisely the aspect I was talking about before, that of languages. At the moment Nicolas is responsible for carrying out the training in Italian here at the San Piero headquarters and I am responsible for real time translation of the same contents into English. For me it’s a training ground, both to broaden my vocabulary and to learn more and more about the components of the machines, including recent models.

Milaydis Eurocomach

Yours is a team predominantly made up of women. Have you ever had problems getting dealers to listen to you?

Personally, no, I have never suffered the fact of being a woman in a technical sector like this. The important thing is to assert yourself and make use of your skills. In addition to this, for eight months I was elected as a workers’ union representative and the experience in technical assistance was fundamental in learning to “listen”.

Last question. You are above all women in After Sales, in a technical sector, in a small town, San Piero in Bagno, in the Apennines.It seems a bit like a world apart. Have you ever thought about it?

Yes it’s true, it’s a bit of a world apart. We often find ourselves in contact with people who travel the world from Switzerland to Las Vegas. I also want to continue traveling thanks to my job and the CNH network we have become part of.

However, I confirm: it is a beautiful reality that we have in San Piero and to maintain it we must continue to focus on the quality of our products.

Female engineering at Eurocomach

The face of Annapaola, mechanical designer of the Eurocomach team, immediately catches the attention of those who walk through the technical office on the ground floor. Among the many male faces, hers and those of her two colleagues emerge strongly and leave room for a clear, but not obvious message: engineering has a female component here at Sampierana.

We asked her to tell us her story, her journey and what it means, today, to work in a sector still perceived as distant from the world of women.

Tell us about your studies. You told me you graduated in Mechanical Engineering right? Where did you study?

Yes, I am a mechanical engineer and I studied in Lecce. I was already working in Brindisi as a mechanical engineer in the aeronautical sector, but out of love I came here. And I was lucky enough to meet Sampierana.

How did your adventure in Sampierana begin? Did you find a job advertisement?

My partner works here in the area and I was looking for employment in the area to join her. I found Sampierana’s ad on Linkedin and sent in my application. It was a few days before I received a call and, when I had my interview, they explained that they were surprised that I had chosen the location in San Piero. They would have rather expected me to apply for the Lecce office.

How difficult was the interview?

No, it was not complex for me. I really appreciated the informal environment that was created already during the selection phase thanks to the HR team and the head of the technical team. I did not perceive the usual barrier between manager and candidate and that impressed me positively.

When you arrived, did you fit the role?

Yes absolutely. The search was for mechanical designer, I was really interested in starting to design and make something of my own. However, I asked my managers and the team in general to continue supporting me in horizontal training. It is important for me to continue branching out.

What specifically does your work consist of?

The technical team and I are totally dedicated to the design of the machines, taking care of every aspect, from the simple basic idea to the fine-tuning of the more complex details such as brackets, quick couplings, motor mounts and so on. Every day we face different challenges and the range of areas that come together in an idea means that we are always learning something new. What I have appreciated the most so far has been the opportunity to be involved in new projects, being given concrete responsibilities right from the start. I believe that a person really gives his best when he feels responsible for his work and actively contributes to its success.

What would you recommend to a woman who wants to follow your path?

Basically, I always wish for people to do what they love. As mentioned, my driving force has always been my curiosity as well as my desire to dispel the common myth that engineering is just ‘man’s stuff’. Engineering is, like any other discipline, a field accessible to anyone, regardless of gender. You just need to have a strong passion for it.

Women in Sampierana

GDG Eurocomach

The voice of Eurocomach: history of our dealer #GDG

Our dealers are the voice of Eurocomach and we went to collect their testimonies, starting from Brandizzo, where we met Dario, owner of GDG srl. GDG srl specializes in the sale and servicing of earthmoving machinery and, since 2019, has been one of our leading dealers, which has enabled Eurocomach to become increasingly well-known in the Turin area.

The meeting with Eurocomach

I got to know Eurocomach in the summer of 2019 following a leisure trip to Germany, at the time I was selling a lot of competitor machines but I was looking for a product in the compact range that was top of the range..”

Dario is struck by a not-inconsiderable detail: the German market, which is much more demanding than the Italian one, seems to seem to acknowledge Eurocomach’s quality.

I was very impressed by the fact that the machines were much more popular in Germany than here in Italy because the German market is very demanding and requires very high standards, at which point I realised that the machines were really top notch.

Strengths

The discovery of machines and their strengths has enabled GDG to offer a quality, state-of-the-art product to its customers, such as the 90ZT. There are numerous models of this type operating in the area and the problems encountered are minimal.

We asked Dario what, in his opinion, are the strengths of Eurocomach machines. Compactness, power, construction features, quality, and state-of-the-art technology are the keywords that led GDG to focus on our brand.

“Compactness, power, construction features, quality and cutting-edge technology” are the key words that led GDG to focus on our brand.

Customer feedback

Dario’s strategy for introducing Eurocomach was to target ““Customers to whom primary brands had already been sold. We decided to try with customers already used to these state-of-the-art machines. The customers acted as our salesmen and by selling the first major machines we then sold the others.”

Dario opened the doors of his dealer to us and made us proud of the relationship built over the years. Looking forward to visiting our dealers, if you want to listen to the full interview, follow us on our Youtube

Sampierana Eurocomach

Training week for the development of technical-practical skills in the Cesena plant

During the month of August, the operators of the line 3 participated in a training course under the guidance of internal trainers and external providers. The 40-hour course alternated classroom training with online training and project work.

The quality theme and the continuous improvement in area manufacturing are the focus of these training courses designed for our production team.

Divided into groups, workers and workers have created small teams to deal with the resolution of several issues proposed by the trainers.

In the plant of Cesena the trainers have deepened the correct use of electric wrenches and screwdrivers together with the management of critical issues in the absence of these tools.

On this occasion, the production team had the opportunity to test themselves in the assembly of the new electric model brand Eurocomach: the 25X.

The goal is to continue to create and give space to these moments of training and growth for the whole Sampierana team already projected towards the future.  

To see other initiatives on the professional growth of our employees learn more about the program Women Academy.

Sampierana Eurocomach

Women Academy

From 3 to 14 July we launched the Women Academy program in San Piero for nine women .

The idea was born from the desire to embrace the theme of em>diversity inclusion, , combined with the need to insert labor on the lines assembly in the headquarters of San Piero.

The girls involved in the project come from areas of expertise other than that of engineering, with main origin from the food industry.

Valeria Barilà, Head of Recruiter and Training in Sampierana, tells how the Women Academy project was born:

We noticed that the CVs received for production line positions were sent by women with a different work background than usual. At that point came the idea to start from those who had the will to get involved, preparing specific training programs. We have thus made available our staff and all the tools available to help new recruits to introduce their skills in a different field. In addition, we have also pursued another important objective: the enhancement of the resources present in the area.

The idea of creating a series of pre-work training aimed at women to convey knowledge and techniques related to the production of excavators has proven successful.

They are almost all local women, an added value for us and for the company that continues to offer possibilities to those who live in this territory through a continuous attention to the themes of diversity and inclusion.

Today the new colleagues have officially joined the Production team, starting a modern and innovative path for Sampierana.

We decided to tell the project through a series of interviews with the people involved that will be shared on our social channels.

Follow us on the channel Youtube to hear the voices and stories of strong Women Academy over the coming months.